Category Articles:

Are you ready to Think With Google? Google recently updated us on their new page speed and mobile friendly testing tool found within Think with Google. For our latest article this month we introduce the mobile performance tool & explain why having a mobile optimised website is the only way forward. We also give some… Read more »

As Mobile payment transaction volume will grow by 42% to reach 26.9m in 2016, the technologies that make mobile payments happen are all the more important. Near Field Communications (NFC) and Beacon (BLE) technology both give brand marketing new levels of creativity in the context of the customer journey and mobile payment solutions. They both… Read more »

Online advertising Brands have embraced social media and online advertising within a relatively short space of time, so what does the future hold for online advertising? There’s no doubt that mobile devices and social media networks have together transformed how brands advertise and communicate. 5 years ago the digital marketing landscape looked very different. Advertising… Read more »

Periscope (Periscope.tv) marks a shift in live video on social media and creates new possibilities for brand campaigns. This is what you need to know. (Original article on e-week by Don Reisinger ) What is Periscope and a live streaming App? Where did it come from? Periscope is a live streaming application developed by an independent startup… Read more »

Music provides a fantastic platform for brands to connect with their audiences in a fun innovative live environment. Like all good advertising it is about being in the right place at the right time. Live events such as the SuperBowl are legendary for advertising opportunities. Now with new innovations in branding, through technological advances, there… Read more »