Category Articles:

Facebook’s acquisition of Instagram in 2012 keeps looking savvier and savvier. According to a new report, people posting and sharing on Instagram will account for almost one-third of all social media users worldwide by 2021.

Periscope (Periscope.tv) marks a shift in live video on social media and creates new possibilities for brand campaigns. This is what you need to know. (Original article on e-week by Don Reisinger ) What is Periscope and a live streaming App? Where did it come from? Periscope is a live streaming application developed by an independent startup… Read more »

Why the interest in anonymity & anonymous social media networks? The concept of online anonymity for social networks is becoming a hot topic with the catalyst being Facebook’s “real-names” policy.  Which rules out the use of an alias on Facebook.  This latest policy update has upset a host of drag queens and raised the question, is an… Read more »

So..Apple does innovate after-all. Here’s the new Apple Watch – Ta Nahh! Apple have just given us another reason to upgrade to the iPhone6. Following our article predicting the Apple Watch as the next big move Apple should make, Apple have taken their position in the hugely expanding market of Wearable Technology. Going for the classy end… Read more »

In this short satirical brand video on YouTube, Coca-Cola pokes fun at the way social media and mobile devices divert us from real life human interaction. We all like to poke fun at stuff on social media and Coca-Cola now getting the joke has made a successful campaign out of it.     Coca-Cola has historically… Read more »