Periscope (Periscope.tv) marks a shift in live video on social media and creates new possibilities for brand campaigns. This is what you need to know. (Original article on e-week by Don Reisinger ) What is Periscope and a live streaming App? Where did it come from? Periscope is a live streaming application developed by an independent startup… Read more »
Why has Video Become So Popular? ‘How to’ videos are extremely useful when you are trying to find something that is uniquely helpful or entertaining. The masses are now getting the hang of video production more and more as video tech is more accessible and distribution made easier. The increasing relevance of video is also… Read more »
How we collaborate has profound implications for how we live and work. The author and New York University professor explains how social media has upended traditional norms. From the invention of the printing press to the telephone, the radio, and the Internet, the ways people collaborate change frequently, and the effects of those changes… Read more »
We’ve seen enough articles over the last few months to know we’re not the only ones saying 2014 is the year for video content online. It seems that the reports generated in 2012/2013 by Forester and Search Marketers have made an impact to the broader spectrum of content creators and digital marketing teams. The reports… Read more »