SEO
-
Why Use Accelerated Mobile Pages (AMP)
Google have created a new way of accelerating mobile web pages for mobile devices. Giving online publishers and advertisers more opportunity resulting from faster loading times. Speed matters and instant is the ideal. Research shows that the bounce rate can be as high as 58% for web pages that take nearly ten seconds to load. Using the AMP format…
Read More » -
3 Myths About Duplicate Content
Understanding Google’s duplicate content policy. The words “duplicate content penalty” strike fear in the hearts of marketers. People with no SEO experience use this phrase all the time. Most have never read Google’s guidelines on duplicate content. They just somehow assume that if something appears twice online, asteroids and locusts must be close behind. Duplicate content does cause issues so it…
Read More » -
Google’s Big SEO Mobile Search Update
Why is Google changing Search Engine Results For Mobile? On the 21st April (2015) Google changed the search engine results pages for mobile devices. Putting ‘mobile friendly’ pages ahead of non-mobile friendly pages. In a bid to rightly differentiate the search results based on the device you are viewing the content on and the contents suitability for mobile. How the…
Read More » -
Google Algorithm Changes US and Europe
Changes in Google’s algorithm have a direct impact on what is visible in search results. With the top positions in Search Engine Results pages being the prized positions for big business and brands. An increase or decrease in website traffic impacts a businesses ability to generate interest, sales leads, conversions, installs, plays, downloads, actions or transactions. The three things that…
Read More »
