• Digital Marketing

    NFC Vs iBeacon (BLE) | Mobile Payment Solutions

    As Mobile payment transaction volume will grow by 42% to reach 26.9m in 2016, the technologies that make mobile payments happen are all the more important. Near Field Communications (NFC) and Beacon (BLE) technology both give brand marketing new levels of creativity in the context of the customer journey and mobile payment solutions. They both combine clever contextual messaging, new…

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